About Us

Our mission is to empower small businesses to compete with Fortune 500 competitors. With years of growth hacking experience, HouseFM founder Burgess Powell will work with you to create a lean marketing strategy that delivers results.

Our Core Beliefs

Small businesses are essential to our economy and make our world a better, more interesting place.

E-commerce is the future of commerce, and a thoughtful organic traffic strategy is critical.

Who We Are

HouseFM is helmed by Burgess Powell, an SEO manager with years of experience helping small businesses outrank larger, more established competitors.

She has helped dozens of websites, in industries spanning luxury fashion to manufacturing to cannabis, grow their organic traffic by 1000% annually, on average.

In addition to her love for creating fast, optimized websites, Burgess comes from a family of small business owners. She understands the challenges and thrill of running your own company (which is why she does it herself).

A popular writer in her spare time, Burgess edits all on-page content that appears on HouseFM clients’ websites. Instead of farming your content needs out to overseas writers, we do all content creation in-house and offer unlimited edits.

What We Do Differently

Years of Experience

We have works on dozens of stores on Shopify, WordPress, Magento and custom CMSes for B2B and B2C businesses. No matter your business’ goals and challenges, we can help.

Growth Hacker Mindset

Anyone can improve an established website with decades of domain authority. Our specialty lies in helping new websites outrank larger competitors on Google SERPs.

In-House Content

All SEO and content creation work is completed in-house. We’ll work with you to create content that drives traffic, improves conversions, and aligns with your brand voice.

Ever-Evolving Approach

The world of SEO is one of ever-changing rules. We’re continually researching Google Algorithmic Updates, organic traffic trends, and more so you don’t have to.